Have you heard the news yet? Your Google Search Results Will Now Show Personalized Results. How will this affect the rankings of your website?
Free advertising on Google? Is that possible? Your listing in the organic search results pages is your opportunity to sell yourself – and its free! So use it well.
It is easy to overlook the importance of choosing the right webhost and domain name when executing your SEO strategy in Australia, but you should consider your hosting and domain name very carefully as it influences your overall rankings on the Australian Search Engines.
Duplicate content is a problem for many sites, often the site owner does not even realize his/her site has this problem and is being penalized by Google and other search engines, whilst loosing valuable PageRank.
There are some very good reasons why you should seriously consider SEO before you start building a website. More often than not, website projects are started without prior keyword research. The information architecture and overall structure are built, and SEO is relegated to 'phase 2', for AFTER the website is finished.
Internet marketing is gradually becoming a fixed feature of the marketing budgets in Australia and companies are spending their money more wisely by investing in Search Engine Optimisation to improve their rankings on Google and achieve top search engine placement.