• Digital Strategy

    Are you throwing good money after bad, from one tactical choice to the next? You need focus to take controlled action. In a series of collaborative & strategic workshops we will assist you to develop a roadmap (digital strategy) for the role of digital in your business. Tell me more about digital strategy

  • Digital Account Management

    Correct execution of your digital strategy determines if you will achieve your bigger business objectives. Leave the management up to us. With our trusted suppliers (or working with yours), we can manage all or some of your strategy implementation and day-to-day digital functions and focus on achieving a rapid return on investment. Tell me more about digital account management

  • Digital Transformation

    Digital transformation is the realignment of, or new investment in, technology, business models, and processes to drive new value for customers and employees and more effectively compete in an ever-changing digital economy. Transformation means you build your business around technology and around customer behaviours. Tell me more about digital transformation

Marketing As a Science: Becoming a Data-Driven Organisation

It’s time to make data-driven decisions.

The science around building products and services that really connect is available. 

We often get asked; “how do we become a more data-driven company”?. No doubt you’ve heard people saying; ‘data is the new oil.’ What they mean by that is that your business has the ability to set their strategy and to take action, based on real-time facts served as data via the systems you use. No more guesswork – real data about your products, your partners, your customers on an ongoing basis. That’s the lubricant that is new oil that powers a company’s engine. read more

Digital Technology: An Indispensable Tool for Membership-Based Organisations

Why your organisation needs to leverage digital technology

Although there are similarities between traditional commercial businesses and membership-based organisations, they take very different approaches when it comes to driving revenue growth.

With your membership-based organisation, you have your hands full with improving retention rates, looking for ways to better engage members, generating new enquiries and generally providing better service offerings to your members. read more

About Jen Galama

Creating clarity, focus and clear action for your business

Before I started for myself in 2009, I spent plenty of time on your side of the desk and I know the pressures you are under, and the budgets you have to manage.

Since that time I have also set up two other businesses and I understand the challenges and requirements of running a business. It’s so v.e.r.y important to be focussed on your purpose, keep the customer at the heart of your decisions, and to have a clear strategy which helps when choosing what activities to spend your money on. I get it. read more

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